A follow-up to my post on A/B testing being both an art and a science. Here’s another quote from boyd and Crawford: Big Data tempts some researchers to believe that they can see everything at a 30,000-foot view. It is the kind of data that encourages the practice of apophenia: seeing patterns where none actually […]
Snapchat: Off The Record
Contrary to much research, and despite lots of clever product design, digital life curation is not quite so all-consuming. Snapchat – which enables users to exchange picture messages that self-delete within a few seconds of receipt – just raised a $60m funding round at a valuation of $800m, and is now carrying almost 200m daily […]